Description

The Head of E-Commerce is responsible for leading and executing the digital commerce strategy for Ravensburger North America. This role oversees both B2B digital key accounts (such as Amazon and other large-scale digital marketplaces) and D2C channels (Ravensburger’s direct-to-consumer platforms and marketplaces). The position carries full accountability for sales growth, profitability, operational excellence, and customer satisfaction in digital commerce, while ensuring alignment with Ravensburger Group’s global strategy.

The Head of E-Commerce will manage a team of 10, providing leadership, coaching, and clear direction to maximize performance and deliver ambitious growth goals. This role requires strong cross-functional collaboration and networking skills, both internally across departments and externally with key partners and stakeholders.

Requirements

Key Responsibilities:

Strategy & Leadership

Develop and implement the North America e-commerce strategy in alignment with corporate and sales objectives.
Define and track goals and KPIs across both B2B and D2C channels, ensuring continuous improvement and sustainable growth.
Serve as the primary point of leadership for all digital commerce initiatives, representing e-commerce within the senior leadership team.
Build and maintain strong relationships with internal stakeholders (Sales, Marketing, Operations, Finance, IT) and external partners (retailers, platforms, agencies).
 

 Team & People Management

Lead a team of ~10, including two Key Account Managers (B2B and D2C) as direct reports.
Oversee functional experts across performance marketing, content & item listing, customer service, and operations.
Champion a high-performance culture that drives accountability, collaboration, and innovation across the eCommerce organization to accelerate growth and operational excellence.
Identify talent needs, support career development, and ensure organizational effectiveness.
Commercial Ownership

Drive revenue and profitability across Amazon, other online retail partners, and Ravensburger’s D2C platforms.
Partner with cross-functional teams to ensure pricing, promotions, and supply chain execution meet strategic goals.
Negotiate with key digital partners and ensure optimal trade terms.
Maintain a strong understanding of Amazon’s backend requirements (e.g., content, logistics, compliance) to effectively collaborate with operations and account teams.

Operational & Digital Excellence

Oversee digital shelf management, ensuring all product listings, assets, and content meet best-in-class standards.
Leverage analytics and performance marketing to maximize ROI and customer acquisition.
Ensure customer service quality standards are met and continuously improved.
Partner with Global DTC and Development teams to drive optimization of D2C platforms and integrations, improving user experience, conversion, and customer retention.
Provide oversight and strategic input into backend operations, including single-pick shipping and fulfillment processes.
Technology & Platform Knowledge

Maintain working knowledge of key web platforms (e.g., Shopify, Magento, Bloomreach, Salesforce Commerce Cloud) and digital tools (e.g., analytics dashboards, SAP, PIM systems).
Collaborate closely with IT and digital teams to ensure platform stability, scalability, and integration with business systems.
Stay informed on emerging technologies and trends in e-commerce infrastructure and digital marketing.

Qualifications & Experience

10+ years of progressive experience in digital commerce, with leadership responsibilities across both B2B and D2C.
Proven track record of delivering sales growth on Amazon and/or other large e-commerce environments.
Strong understanding of performance marketing, SEO/SEM, digital merchandising, and e-commerce operations.
Demonstrated leadership experience managing multi-functional teams.
Excellent negotiation, relationship management, and communication skills.
Strong internal and external networking capabilities, with the ability to influence and align cross-functional stakeholders.
Analytical mindset with ability to translate data into actionable strategies.
A clear understanding of backend e-commerce infrastructure and logistics processes, including fulfillment strategy, platform integrations, and operational optimization to ensure efficient, scalable order flow and customer delivery performance.